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活动主题：

What separates a one-time transaction from a loyal, lasting relationship? Is selling just about the product, or can it go deeper? Let's have an engaging workshop and discussion where we dive into the fascinating world of selling versus clienteling. While selling might be about closing the deal, clienteling teases at something more refined—a strategy that builds trust, authenticity, and meaningful connections. But what exactly does that look like in practice? Together, we’ll explore these concepts and discover how they can transform not just the way you sell, but the way you’re remembered.

This club will be a mix of sharing, insights and hands-on practice. You’ll learn how to shift your mindset to embrace the art of clienteling, master effective questioning techniques, and align your personal brand with your clients' needs. Through roleplay and open discussion, we’ll tackle the skills needed to create a memorable and authentic presence that goes beyond sales pitches. Whether you're a seasoned professional or just starting out, this workshop will give you tools to elevate your approach and build lasting relationships and it will be fun!

一次性交易和忠诚持久的客户关系之间有何区别？销售仅仅关乎产品，还是可以更深层次？让我们通过一个引人入胜的研讨会和讨论，深入探索销售与客户关系管理之间的迷人世界。虽然销售可能侧重于达成交易，但客户关系管理则更注重培养信任、真实性和有意义的联系的策略。但具体实践中，这到底意味着什么呢？我们将共同探索这些概念，并发现它们如何不仅改变你的销售方式，还改变人们对你的印象。

这个俱乐部将结合分享、见解和实践练习。你将学习如何转变思维方式，拥抱客户关系管理的艺术，掌握有效的提问技巧，并使你的个人品牌与客户需求相一致。通过角色扮演和开放式讨论，我们将探讨创造令人难忘和真实的存在感所需的技能，超越简单的销售推销。无论你是经验丰富的专业人士还是初学者，这个研讨会将为你提供工具，提升你的方法，建立持久的客户关系，同时也会很有趣！